Tesla Sales Remain Sluggish in Europe, Even as Overall EV Sales Surged in April

According to Reuters, Tesla’s new car sales in Spain dropped 36% in April compared to the same month last year, totaling just 571 vehicles. This decline contrasts with the overall rise in electric vehicle sales from other manufacturers in the country.

Tesla Sales Plunge Across Europe Despite Strong EV Market Growth

The trend in Spain reflects a broader pattern across Europe, where Tesla’s sales fell by 37.2% in the first four months of the year, despite a 28% increase in fully electric vehicle sales continent-wide. Some markets saw even sharper declines—Sweden, for instance, experienced an 81% drop in Tesla sales, reaching their lowest point in nearly three years.

Tesla’s weak sales performance in Europe coincides with growing backlash from some consumers over CEO Elon Musk’s shift toward right-wing politics and his alignment with President Donald Trump, whose tariffs have contributed to global economic uncertainty. At the same time, European buyers are turning increasingly to Chinese electric vehicles, including models from Tesla competitor BYD.

U.S. Demand for Tesla Model Y Slows, Prompting Discount Strategy

Tesla sales have also declined in the U.S., leading to sluggish demand for its new Model Y, according to Electrek. In response, the company has introduced discounts on the vehicle, which was intended to reignite interest amid fading demand.

In an effort to tap into new markets, Tesla has recently expanded into Saudi Arabia and started exploring opportunities in India, despite ongoing hurdles such as limited charging infrastructure in both countries.

Read the original article on: TechCrunch

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